Flow Heart and Vascular (“we,” “our,” “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your information when you visit our website, contact us, or opt in to receive SMS/text communications.
1. Information We Collect
We may collect the following types of information from patients, referring providers, and website visitors:
- Personal Information: Name, phone number, email address, date of birth, and mailing address.
- Health Information: Only when you choose to provide it for scheduling or questions. Do not submit protected health information (PHI) through unencrypted forms.
- Technical Information: IP address, browser type, device information, and website usage data collected automatically through cookies or analytics tools.
We do not collect or store payment card numbers on this website.
2. How We Collect Information
- Forms you complete on our website, such as appointment requests or contact forms.
- SMS/text message opt-ins.
- Email or phone communication with our staff.
- Cookies and analytics tools that help improve site performance and content.
2.1 Cookies and Tracking Technologies
We use cookies and similar technologies to remember preferences, measure traffic, and improve the website. You can adjust your browser settings to refuse cookies or to alert you when cookies are being set. If you disable cookies, some features may not work as intended.
2.2 Google Analytics (GA4)
We use Google Analytics to understand how visitors use our website. Google Analytics collects information such as pages visited, time on page, and the website that referred you. We have configured Google Analytics with privacy-forward settings:
- IP addresses are processed by Google and can be anonymized at collection where supported.
- We do not use Google Analytics for interest-based advertising on this site.
- Data is used only to improve content and user experience.
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on or by using your browser’s privacy settings.
2.3 Contact Forms
When you submit a contact or appointment form, we collect the information you provide so that we can respond to your request. Form submissions may be delivered by email to our staff and may also be stored in our website database or practice systems. Do not use website forms for urgent or emergency issues. Call 911 in an emergency.
3. How We Use Your Information
- To contact you regarding appointments, procedures, or clinical inquiries.
- To provide and improve patient care and customer service.
- To send SMS/text reminders, updates, or educational information if you have opted in.
- To analyze website performance and improve content.
- To comply with applicable medical, legal, or regulatory requirements.
We will never sell or rent your personal information to third parties for marketing or advertising purposes.
4. SMS/Text Messaging Consent
By providing your mobile number and checking the opt-in box on our website, you consent to receive SMS/text messages from Flow Heart and Vascular. These may include appointment confirmations, reminders, and patient-care updates.
- Message frequency varies.
- Message and data rates may apply.
- You may opt out at any time by replying STOP.
We do not share, sell, or transfer any phone numbers or SMS consent information to third parties. This consent is used only by Flow Heart and Vascular to provide patient services.
5. Data Sharing and Disclosure
We do not disclose personal information, including phone numbers or SMS consent data, to any third party for marketing or unrelated purposes. We may share information only in these limited situations:
- With service providers that help us operate the website, analytics, messaging, or practice systems. These providers must protect your information and use it only to deliver their services.
- To comply with legal requirements, court orders, or government regulations.
6. Data Security
We use administrative, physical, and technical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our website uses SSL encryption. Medical communications follow applicable HIPAA standards when conducted through approved channels.
7. Data Retention
We retain analytics data and contact form submissions only as long as needed for the purposes described in this policy, unless a longer period is required by law. If you want us to delete a contact form submission, please contact us using the information below.
8. Your Rights
You have the right to access or update your personal information, request deletion of your data (subject to legal record-retention requirements), and withdraw consent for SMS/text communications at any time. To exercise these rights, contact us using the details below.
9. Children’s Privacy
Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be posted on this page.
11. Contact Us
Flow Heart and Vascular
Email: [email protected]
Phone: (480) 571-1863
Address: 107 N Greenfield Rd, Suite 1, Mesa, AZ 85205
